Take Dead Aim

Next time you are caught between targets, heed Mr. Penick’s advice: Go right at it.

Members save up to 20%.

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The Golfer’s Journal No.31

The Journal

Become a member to The Golfer’s Journal, complete your issue collection and find even more golf stories in ink on paper.

New Arrivals

The latest merchandise and apparel for the Broken Tee Society.

Apparel

Purpose-built apparel for golfers who get it.

Gear

Our selection of limited-edition merchandise.

2025 Tour Merch

Tour Merch

Official merchandise of the Broken Tee Society Event Tour.

BTS × Holderness & Bourne

Timeless design. Superior materials. An unrelenting focus on perfecting the smallest details.

Essentials

Must-haves and go-tos from The Broken Tee Society

Print Shop

Print Shop

Elevate your space with premium framed prints.